Sometimes as a business owner, you might want to restrict what your gift cards can be redeemed against on your website. For instance, you might have products or services where you would rather take normal payments.
Squarespace has a great gift card system on the website. Customers are given a digital code that they can enter in the checkout to redeem the value off their order when they’re in the checkout. However, you cannot restrict your website’s gift cards from certain products on your website. No matter what product the customer has in their cart can be paid for by a gift card.
Does this Include Membership/Subscription Services?
There are some exceptions to this rule, however. If the customer is paying a one-off fee to become a member of your website, if you run a membership scheme, then the gift card can still be used against the value of the membership.
Gift cards however cannot be used for your website’s subscription products or membership areas of your website where there are recurring membership fees. In these cases, the customer will have to use a credit/debit card to make the payment and to continue to pay for these services.
What are the Best Options
If you’re looking to restrict the use of your gift cards to certain items on Squarespace then there are two options.
The first is to not accept any gift cards on your website at all. This might affect some sales on your website as some people will want to buy a gift card for their friend or family. If you don’t offer it, someone might go to another website and make a purchase there if they can get the same or a comparative product from that website.
The second option is to not sell the products that you want to exempt from the gift cards. You might prefer to sell those products on another website. This might be a good idea if they’re more niche than other products on your website.
A final option is that you accept the scenario. After all, you don’t lose out on money from the gift card purchase, the money has already been paid to you, just by the buyer, not the recipient and was probably done a long time ago. You might prefer not to invest money that has been paid for gift cards to know where to invest it when someone makes a purchase using the gift card. Or you could just accept that some of the money has already entered your business.
Final Word: Can I Restrict Gift Cards to Certain Items on Squarespace?
There’s no way that you can restrict gift card usage on Squarespace. There are automatically some restrictions in place like customers cannot use the gift card for repeat/subscription products/services. However, they can use gift cards for other products.