
Method 1: Site Visibility Settings
How It Works
Go to Settings > Site Visibility. Set your site to "Private" or "Password Protected." Private makes the site completely invisible to visitors - they see nothing. Password Protected shows a password prompt - only visitors with the password can access the site. You (logged into your Squarespace account) can always access the editor and preview regardless of the visibility setting.
When to Use
Use this when building a brand new site that is not live yet. Set visibility to Private during development. Switch to Public when you are ready to launch. This is the simplest approach for new sites. For coming soon page setup, our guide to Squarespace coming soon pages covers creating a placeholder while you build.
Limitation
If your site is already live and receiving traffic, setting it to Private takes the entire site offline. Visitors see nothing - not your old design, not the new one. This is acceptable for new sites but disruptive for existing live sites.
Method 2: Build a Separate Trial Site
How It Works
Create a new Squarespace site on a free 14-day trial. Choose the template you want to test. Build your new design on the trial site using your actual content (copy-paste text, upload images). The trial site uses a squarespace.com subdomain and is completely separate from your live site.
When to Use
Use this when you want to test a new template or completely redesign without affecting your live site. Your existing site stays online and unchanged while you build the new version on the trial. When the new site is ready, transfer your domain from the old site to the new one.
Advantages
Zero risk to your live site. Full editing freedom on the trial. You can compare both versions side by side. No time pressure - if the trial expires before you finish, subscribe to keep working. For managing multiple sites, our guide to multiple sites on Squarespace covers account management.
Method 3: Template Preview (7.0 Only)
How It Works
On Squarespace 7.0, go to Design > Template and click Preview on any template. This shows how your existing content looks on the new template without installing it. The preview is non-destructive - your live site does not change.
When to Use
Use this to evaluate templates before committing to a switch. Check every page, the header, mobile display, and template-specific features in the preview. If the template does not work for your content, cancel the preview and try another.
Limitation
The preview shows your content on the new template but does not let you customize it. You cannot change Site Styles, add Custom CSS, or reconfigure the layout in preview mode. For a full editing experience on a new template, use the trial site method. For template evaluation criteria, our guide to choosing a Squarespace template covers what to check.
Method 4: Password-Protected Development Page
How It Works
Keep your live site public but create new pages in the Not Linked section with password protection enabled. Build your redesigned pages privately. When they are ready, move them to the main navigation and remove the old pages. This lets you develop new content alongside your live site without visitors seeing the work in progress.
When to Use
Use this when adding new pages or sections to an existing live site. Your current pages stay live while you build new ones privately. This is a gradual approach - you replace pages one at a time rather than switching everything at once.
Best Practices for Private Development
Use real content. Build with your actual text, images, and branding - not placeholder content. Lorem ipsum does not reveal design problems that real content exposes.
Test on mobile throughout development. Do not wait until the end to check mobile. Test on a phone after every significant design change. For mobile testing, our guide to Squarespace mobile optimization covers responsive verification.
Get feedback before launching. Share the password-protected URL or trial site URL with a trusted colleague for feedback. A second pair of eyes catches issues you miss after hours of staring at the same design.
Set a launch deadline. Private development can drag on indefinitely if you keep tweaking. Set a date, get to "good enough," and launch. You can always refine after going live.
Plan the switchover. When moving from development to live - whether switching visibility settings, transferring a domain, or swapping pages - plan the timing. Do it during low-traffic hours. Have a checklist of post-launch verification steps: test every link, check forms, verify checkout (if applicable), and confirm SEO settings. For SEO verification, our Squarespace SEO guide covers launch and post-launch checks. For design strategies, our Squarespace design tips guide covers the design process from planning through launch. For broader site setup, our guide to customizing your Squarespace website covers the full configuration workflow.
Frequently Asked Questions
Can I work on a new Squarespace template before visitors see it?
What is the best way to redesign a Squarespace site privately?
Can I preview a Squarespace template without installing it?
Will setting my Squarespace site to Private affect SEO?
Can I share my private Squarespace site for feedback?
How do I switch from development to live on Squarespace?
Can I develop on a free trial Squarespace site?
Build in Private, Launch with Confidence
Squarespace gives you multiple ways to develop privately - site visibility settings, separate trial sites, template preview, and password-protected pages. Choose the method that matches your situation: Private mode for new sites, trial sites for major redesigns, and password-protected pages for incremental updates.
Build with real content, test on mobile, get feedback, and set a launch date. Private development is a tool for quality - not an excuse for indefinite perfectionism.
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