Acuity Booking App

What Is Acuity Scheduling?

Acuity Scheduling is an online appointment booking platform that automates the entire scheduling process. Clients visit your booking page, see your available time slots, select a service, choose a time, fill out any required forms, and pay - all in under 2 minutes. The appointment appears on your calendar instantly.

Squarespace acquired Acuity in 2021, rebranding it as Squarespace Scheduling. The product is the same - Acuity's full feature set is available whether you access it through Squarespace or as a standalone product. For Squarespace users, the integration is native: add a Scheduling Block to any page and your booking calendar appears on your site.

What Can the Acuity Booking App Do?

24/7 Online Booking

Your booking page is always open. Clients book at 2 AM, on weekends, during holidays - whenever it is convenient for them. No phone calls required. No email back-and-forth. No waiting for business hours. This alone eliminates the most time-consuming part of running an appointment-based business.

Calendar Syncing

Two-way sync with Google Calendar, Outlook, iCloud, and Office 365. Appointments booked through Acuity appear on your personal calendar. Events on your calendar block availability on your booking page. No double bookings, no conflicts.

Automated Reminders

Confirmation emails send immediately after booking. Reminder emails and SMS messages send before the appointment - you choose the timing. Follow-up emails send after the appointment. All automated, all customizable with your branding and messaging.

Payment Processing

Accept payments at booking through Stripe, Square, or PayPal. Charge full payment upfront, require deposits, sell packages (e.g., 10 sessions at a discount), or offer free bookings. No more chasing payments after the service.

Intake Forms

Collect custom information during booking - health history, project details, dietary requirements, style preferences. The information arrives before the appointment so you can prepare. Forms are fully customizable per appointment type.

Video Meeting Integration

Acuity integrates with Zoom, Google Meet, and other video platforms. When a client books a virtual appointment, a unique meeting link is generated automatically and included in the confirmation email. No manual link sharing needed.

Who Is the Acuity App For?

Health and wellness: Therapists, personal trainers, yoga instructors, nutritionists, massage therapists. Manage individual sessions and group classes with intake forms that collect health history.

Professional services: Consultants, coaches, lawyers, accountants. Offer discovery calls, strategy sessions, and ongoing appointments with upfront payment.

Creative professionals: Photographers, designers, videographers. Let clients book consultations and shoots with project-detail intake forms.

Beauty and grooming: Salons, spas, barbershops. Manage multiple practitioners, each with their own schedule and services.

Education: Tutors, music teachers, language instructors. Individual lessons and group classes with per-student booking.

If your business takes appointments by phone or email, Acuity can automate that process. For scheduling setup on Squarespace, our guide to Squarespace Scheduling covers the integration.

Is Acuity Right for Your Business?

Ask yourself these questions:

• Do you currently take appointments by phone or email?
• Are you missing bookings because you cannot answer the phone?
• Do no-shows and late cancellations cost you revenue?
• Would 24/7 booking availability increase your client base?
• Are you paying staff or a service to manage your schedule?

If you answered yes to two or more, Acuity will save you time and money. The ROI is usually clear within the first month - the time saved on phone calls and manual scheduling alone justifies the cost.

How to Get Started with Acuity

Step 1: Visit acuityscheduling.com and click "Try Scheduling." Sign up with Google, Apple, or email.

Step 2: For Squarespace users, sign into your Squarespace account. Select "Create a new Acuity Scheduling account." You get a 2-week free trial.

Step 3: Create your first appointment type - name, duration, price, and description.

Step 4: Set your availability - which days and hours you accept bookings.

Step 5: Connect your payment processor (Stripe, Square, or PayPal).

Step 6: Add a Scheduling Block to your Squarespace page to display the booking calendar.

Step 7: Test the booking process yourself to verify everything works from the client's perspective.

Acuity Pricing

Emerging (free): One calendar, one appointment type, limited features. Good for testing.

Growing: Unlimited appointment types, calendar syncing, payment processing, reminders. Suits most individual practitioners.

Powerhouse: Multiple staff calendars, packages, subscriptions, advanced features. Designed for businesses with multiple practitioners. For Squarespace pricing, our guide on how much Squarespace costs covers plan details.

Give Your Business 24/7 Booking

Acuity Scheduling replaces phone-based appointment management with an automated system that works around the clock. Clients book when it is convenient for them. You get confirmed, paid appointments on your calendar without lifting a finger. Start with the free trial and see the time savings for yourself.